Amazon opens 1st store in new York - Cell phones

The largest online retailer Amazon plans to open his own 1st "off-line" store. According to the wall Street Journal, retail point will be located in the 12-storey building on 32nd street in new York - Manhattan, near the Empire state building observation deck which attracted 3, 4 million visitors last year.According to the printed edition, open offline store will be the first attempt to contact Amazon customer in the real world. For a long time the Company, which has built a successful business at competitive prices and fast delivery, acted only on the Internet. She deliberately avoided the retail trade, to protect extra costs rent, wages and logistics.Sources said that the store will act as a "mini-warehouse", where customers will be able to get online order issued on the same day, and return and exchange the item. In addition, he will serve as a distribution center for courier organizations.In the room will also be an exhibit hall with Amazon devices, such as "reading" Kindle ebooks, smartphones Fire and Fire set top box TV. In case of victory similar stores will be opened in the other U.S. cities..



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